Social Media Management
We manage Foodics' restaurant POS system visibility across social platforms by crafting
localized and insight-driven content tailored to restaurant owners, operators, and
decision-makers in the MENA region. Our content strategy showcases key restaurant tech
features, brings to life day-to-day restaurant scenarios, and taps into culturally relevant
and seasonal digital marketing trends. Whether it's breaking down complex tools or
leveraging humor, we ensure that each post is optimized for engagement, discoverability, and
restaurant industry relevance.
Visual Content Production
To bring the Foodics brand to life, we produce professional photography and videography in
real restaurant environments across the MENA region—capturing everything from their
restaurant POS system to kitchen display screens and waiter apps in action. These shoots
focus on cinematic storytelling, showing how actual teams use the Foodics restaurant
management platform to streamline operations and enhance customer experience. This authentic
approach strengthens restaurant tech storytelling while creating high-quality assets for
ongoing marketing.
Alongside long-form visuals, we develop short-form video content tailored for platforms like
Instagram Reels and TikTok—targeting restaurant owners, managers, and hospitality
professionals. These videos include POS system feature explainers, client testimonials, and
humorous takes on restaurant life—crafted for virality and clarity. Every video aligns with
platform trends and follows best practices in short-form video for SaaS brands, making them
effective tools for restaurant digital marketing and audience engagement.